Vystar to raise corporate profile

ERJ staff report (DS)

Atlanta, Georgia -- Vystar Corp., the creator of Vytex, a low-protein natural rubber latex (NRL), has engaged The Investor Relations Group to serve as its investor relations and public relations agency.

IRG's investor relations team aims to increase awareness of Vystar's natural rubber latex product among portfolio managers and equity analysts in the global investment community.The public relations team will also promote the products among media representatives around the world.

IRG's corporate communications program includes the creation of social networking, video service, and micro-blogging accounts.

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Press release from Vystar