Pay-as-you-go to ‘accelerate digitalisation’ in rubber & tire industry

London – A step-change in way users pay for industrial automation software will deliver significant benefits to the tire & rubber products industry, according to experts at AVEVA software supply partner SolutionsPT.

According to Steve Treanor, sales operations manager, SolutionsPT UK & Ireland, a pay-as-you-use approach will accelerate digital transformation in the sector by allowing users to test new software without extended licensing costs.

The software supply model, offered under an AVEVA Flex subscription, can therefore empower operators with ready access to the full suite of AVEVA products at the touch of a button, Treanor explained in written comments to ERJ.

The credits-based system, covers the entire comprehensive portfolio with a mix of cloud, hybrid, and on-premises solutions, spanning engineering and operations.

From a low base today, SolutionsPT expects the Flex subscription programme to account for up to 75% of its software sales business within the next five years, the SolutionsPT manager went on to forecast.   

“Traditional methods for purchasing industrial software secure operators into long contracts, inadvertently hindering their flexibility to try new products by locking them in to limited functionality,” said Treanor.

By moving to Flex, he said, customers can avoid the expense of long-licence trials and become much more agile in unlocking the full potential of the latest industrial software.

“With a Flex subscription programme, rubber and tire companies can cherry pick from the vast AVEVA offering for what benefits them most,” Treanor continued.

Colleague Andy Graham, solutions manager, SolutionsPT added that “new industry capabilities, such as post-sale monitoring of tires to inform the development of future products, can be tested and implemented with minimal risk.”

The AVEVA Flex subscription programme, said Graham, gives operators a single cloud-hosted platform and empowers them with tools to align investment with value.

The process, he noted, can be self-managed and overcome traditional barriers to software adoption while reducing upfront costs by as much as 65%.

Flex credits can be allocated across teams or different sites, and it is easier than ever to add more credits under the same contract as business needs change, Graham further pointed out.