Michelin launches motorcycle tire review site
28 Jul 2014 by Evoluted New Media
ERJ staff report (TP)
Greenville, South Carolina – Michelin’s Two-Wheel business has launched a new online tool designed to capture consumer feedback about the performance of Michelin motorcycle tires.
The site, located at mototirereviews.michelin.com, highlights consumer feedback of products with a five star rating system as well as allowing users to provide their riding profile along with their motorcycle’s year, make and model.
People can also share their personal experience with Michelin motorcycle tires and upload two favourite photos.
Scot Clark, marketing manager, said consumers typically rely on objective feedback and recommendations from other consumers prior to purchase – whether solicited from friends and family or popular publications.
Additional information about the firm’s motorcycle tires and a selector tool are available at Michelinmotorcycle.com.