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February 03, 2014 12:00 AM

Bridgestone launches new EVO Ecopia steer truck tire

ERJ Staff
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    ERJ staff report (TP)

    Brussels, Belgium – Bridgestone introduced its new R249II EVO Ecopia on 30 January, which has been engineered with reduced irregular wear for “improved” mileage.

    The tire manufacturer said “new technologies evenly distribute acceleration and braking forces that work on the tire, significantly reducing irregular wear. An optimised casing line and belt tension reduce the wear energy on the shoulder rib. As a result the life of the tire is prolonged and considerably more mileage can be achieved.

    “Additionally by using state-of-the art NanoPro-Tech compounds that reduce internal friction, avoiding energy loss in the top compound as the tire rotates, the R249II EVO Ecopia provides a no compromise answer for fuel efficiency with this exceptional mileage and durability.”

    The new tire is equipped with Turn-in-Ply technology, “ensuring a stronger and more resilient bead which increases the tire’s durability and allows heavier loads to be carried”.

    Harald Van Ooteghem, Senior Manager, Commercial Marketing Planning, Bridgestone Europe, said: “Fleets need a tire with great durability that will also enable them to save fuel as much as possible. This is precisely what the R249II EVO Ecopia offers them”.

    The R249II EVO Ecopia in size 315/60R22.5 is available now for the replacement and original equipment markets.

    Bridgestone Europe (BSEU), with European headquarters in Brussels, Belgium, is a key regional subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest manufacturer of tires and other rubber products. Bridgestone Europe operates an R&D centre, eight plants and offices in more than 30 European countries, with 12,500 employees. BSEU’s premium tires are sold both within Europe and globally.


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    Press release from Bridgestone

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