Mitas to to acquire Tribatyre

ERJ staff report (DS)

Uden/Brussels/Prague -- Mitas, the Czech producer of off-road and agricultural tyres, is to acquire Belgian tyre distributor Tibatyre and use the busienss as a platform to improve its sales and distribution activities in Netherlands and Belgium.

The announcement was made at Agribex, the chief Belgian farming fair. Mitas will acquire Tribatyre, headquartered in Uden. Tribatyre is a major Dutch importer of agricultural and industrial tyres. Tribatyre and Mitas plan to sign the purchase agreement 8 December, and the contract comes into effect 1 January 2012.

“Mitas is expanding its sales network in Europe,” Andrew Mabin said. Mabin is Mitas' sales and marketing director and vice-chairman of the board. Tribatyre and Mitas have been cooperating since 2002.

This latest acquisition is one in a string of recent moves to strengthen sales in for example France or Russia. “It is the farmers, construction industry and original equipment manufacturers who benefit when Mitas establishes a local presence,” Mabin added. One in four new tractors and harvesters in Europe is fitted with tyres produced by Mitas. Mitas also makes industrial and motorcycle tyres.

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Press release from Mitas