20 Jan 2011
ERJ staff report (DS)
Nottingham, UK -- Pirelli UK is claiming that it is the most-recommended tyre brand in the UK. A press release issued by the company said independent research by Encircle Marketing, which continuously monitors brand recommendations in the market, has found that Pirelli came top with eight per cent of all tyre brand recommendations, up by almost half a point on its 2009 performance.
Dominic Sandivasci, Managing Director of Pirelli UK, said the result confirmed the team's hard work in ensuring that Pirelli products are the most desired in the market.
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