ERJ staff report (RD)
Milan, Italy - Pirelli has announced a 4-6 cents price increase for all car, SUV, light truck, motorcycle and industrial vehicle tyres in European markets, a 19 Feb company statement said.
The increase, effective from 1 Apr 2010, is due to increasing raw material costs, â€œespecially that of natural rubber which more than doubled in the last 12 months,â€ Pirelli said.
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Press release from Pirelli