25 Jun 2026
Indian tire maker highlights growth strategy with dedicated European team, new PCR range
Cologne, Germany – JK Tyre has underlined its growing focus on the European market with a new passenger car and van tire range developed specifically for the region.
Displayed alongside the group's truck and bus radial portfolio at Tire Cologn earlier this month, the new range is part of JK Tyre's strategy to expand its presence in Europe, said a 23 June statement.
Furthermore, the Indian tire maker said it has established a dedicated Europe team to strengthen its presence and deepen engagement with trade partners and customers across the region.
During the event, held 9-11 June, JK Tyre presented its new PCR and van range, which it said was designed to meet European driving conditions, performance expectations and customer requirements.
The tire maker said its participation reflected its strategy of combining customer insight with technological expertise while expanding its presence in Europe.
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