Nexen tops customer satisfaction index fifth year running
ERJ staff report (TP)
Seoul, South Korea – Nexen Tire announced that it topped the list in the tire category of JMAC’s (Japan Management Association Consultants) Global Customer Satisfaction Competency Index (GCSI) 2014 for the fifth consecutive year.
The GCSI is a customer satisfaction evaluation system developed by JMAC, a multi-national consulting group. The consulting group measures customer satisfaction for each country on an annual basis.
The South Korean company said it was the first in the industry to introduce the Premium Warranty System in 2008 and has since continued to conduct regular customer satisfaction campaigns.
This survey was conducted in April and ran for three weeks, surveying 100,000 people for items in 192 product categories across nine industrial groups. The evaluation items include customer quality satisfaction factors, customer values, global capabilities, and customer loyalty.
JMAC held a special certification ceremony at Nagoya Tokyu Hotel in Japan on 26 June, with the winners of each category in attendance.
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