Apollo hires Urban to head European sales

Enschede, Netherlands—Apollo Vredestein BV has appointed industry veteran Matthias Urban as head of sales, succeeding Jaap van Wessum, who spent more than 20 years with the tire maker.

Urban previously served as a product business unit director and marketing director consumer tires for the Middle East and Africa for Goodyear Dunlop.

“Apollo Vredestein is delighted that Matthias Urban is joining Apollo Vredestein,” Mathias Heimann, president region Europe and Americas, said. “With his wealth of knowledge and experience within the tire industry, he is sure to become a driving force in the development in our business in Europe.”

Urban stepped into his new role July 1 and brings with him 22 years of experience in the automotive industry as well as a strong understanding of marketing, sales and management, Apollo Vredestein said.

Van Wessum will remain with Apollo Vredestein to help ensure Urban’s smooth transition into his new role.