Shanghai, China – RubberTech organiser China United Rubber Corp. (CURC), has backed Messe Essen GmbH’s plans to co-locate its Reifen show with the Automechanika aftermarket fair in Frankfurt from 2018.
CURC has 20 years of cooperation with Messe Essen, including a second consecutive co-location of RubberTech Europe alongside the Reifen 2016 expo in Essen, Germany last month.
The Chinese company has also helped Messe Essen establish Reifen in China since co-organising the first Reifen China show in Shanghai in 2007.
“CURC and Messe Essen GmbH have built up a stable business relationship and very good commercial friendship,” a CURC spokeswoman said in a written statement to ERJ.
“RubberTech Europe, which [is] jointly held by the two companies, will follow the Reifen steps and connect the up with the downstream industry trades. We will try to create an industry-wide event by our joint efforts,” she added.
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