Alliance Tire Group changes business structure, management

Mumbai, India – Alliance Tire Group (ATG) is putting in place a new business unit structure with North America, Europe and emerging markets as the key business units, the Indian off-highway tires (OHT) group has announced.

Nagesh Basavanhalli will lead the group’s ‘emerging markets region’ while Peter Baur will take the reins of the European market.  They join James Clark, named as head of the North American business unity late last year, in filling out this new business structure.

ATG claims to be the fastest growing company in the off-highway tires (OHT) category and aims to double its business by 2018, emerging as a global leader in the sector.

Announcing the new structure, founder & CEO Yogesh Mahansaria said “ATG believes that these three regions present unique opportunities and challenges which require deep understanding of regional dynamics and astute leadership to drive growth, as we progress towards our target of exceeding $1 billion in revenues by 2018.”

Based out of the corporate office in Mumbai, Basavanhalli will be responsible for developing and executing the strategy to grow business in the emerging markets of Asia Pacific, Middle East, Africa, India, South Africa and Brazil.

Basavanhalli joins ATG from Fiat Chrysler Automobiles (FCA), where he was president and MD for Indian operations. He started his career with Chrsyler USA and in his last role was instrumental in re-establishing company’s Indian operations after the company parted ways with Tata Motors Ltd. He was responsible for developing the Fiat brand strategy, exclusive dealer network and introducing new products into the Indian market.

He has also worked with Hinduja Auto/Defiance Technologies in the capacity of the CEO and with Daimler Chrysler (Detroit MI) in his career spanning over 20 years.

New European president Baur’s remit is to further build on the distributor network in the region and advance relationships with their OE partners.

Baur was part of EDE International AG, Zurich, where he was the executive member of the board & CEO, responsible for expanding of its subsidiaries and spinning off of the international business into an independent stock company.

His experience of 29 years in varied fields includes stints as COO, executive VP sales and marketing (Germany and Luxemburg) at Rexel Deutschland GmbH; Member of the board at Hilti Deutschland GmbH; Munich/Essen, Senior VP service director and member of the global service board at ABB Group Ltd. He was also a founding partner and CEO of Energy Consulting Group AG (ECG), Zurich u. Frankfurt.

James Clark joined ATG in late 2014 as president, North America and is based out of the group’s US office. At ATG he is responsible for guiding the company’s market growth in this region.

Clark brings along more than 25 years of experience in leadership positions with various global companies including General Electric, United Technologies and Verint Systems, where he worked in senior sales and general management positions. Over the last few years he has worked at Rexel and at Dunes Point Capital, where he was responsible for M&A.