ERJ staff report (BC)
Melksham, UK – Cooper Tire Europe has named ex-Formula One and DTM star, David Coulthard, as “ambassador” for its ultra-high performance (UHP) range.
42 year-old Coulthard drove for Williams, McLaren and Red Bull during his 15-year stint in Formula One, and now fronts BBC F1 television coverage.
He will offer technical advice and feedback to Cooper’s product development team and represent the manufacturer at key events.
Coulthard helped with testing and development of the newly-launched Cooper Zeon CS Sport.
He said: “By pairing with Cooper Tires as ambassador of its UHP range, there’s a sense I’ve returned to a company which was a big part of my pre-Formula 1 career. I cut my teeth in F3 and F3000 on Avon Tyres, which is a Cooper Tires brand – and Cooper is the current supplier to the British F3 Series.