ERJ staff report (DS)
Leverkusen, Germany -- Following the success of its rubber days in Europe and Brazil, Lanxess is extending the franchise to Korea and Japan this week and into China a couple of weeks later.
According to the latest forecasts, around 2 billion tyres will leave production lines worldwide by 2015 compared to around 1.6 billion at present. This is an increase of some 25 percent for the overall tyre industry in this period.
In addition, demand will be accelerated by tyre legislation being introduced around the world. Japan and South Korea were the first countries in the world to introduce a label system that grades tyres above all for their fuel efficiency and wet grip characteristics. After a voluntary tyre label was introduced in Japan in January 2010, South Korea launched its voluntary labeling this month. And it plans to introduce a mandatory label as of November 2012 - the same time the European Union will introduce labeling. Other countries like Brazil, the USA and China are expected to follow in the coming years.
are expected to account for up to 80 percent of the Japanese tyre market and up to 90 percent of the Korean tire market by 2020.
The events will take place in Tokyo on November 21 and in Jeju Island, Korea on November 23. A further event will take place in Beijing on December 2, 2011
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Press release from Lanxess