Sure Tire intros new Summit tyres at annual meeting

ERJ staff report (TB)

Tucson, Arizona -- Sure Tire celebrated its 11th year of marketing the Summit Brand in the US at its annual shareholder meeting in Tucson, March 4-7.

During the meeting, the member-owned private brand marketer introduced the Summit YU11, YU12 and YU61 Power Line tyres in 34 broad line and UHP sizes ranging from 14- to 17-inch diameters, and the Summit Premium Plus Touring radial tyre in 18 sizes produced by Sailun Co. Ltd.

The company said it also is adding three LRT sizes-LT235/85R16 LR E, LT245/75R16 LR E, and LT265/75R16 LR E-to the Summit Cascade II line supplied by Deestone Rubber Ltd. Seven more sizes are under development.

SURE Tire reported it increased sales more than 7 percent in 2009 over from the previous year, and expects a double-digit increase this year. The company said it has several more tyre lines and other projects under development for introduction this year and next.

From Tire Business (A Crain publication)