28 Feb 2008
Tire Business staff report
Rancho Cucamonga, California -- Kumho Tire Co. Inc. announced it will supply original equipment (OE) tyres for the Mercedes-Benz Viano X-Clusive multi-purpose vehicle in Europe.
Kumho will provide about 10 000 of its KU19 tyres, an ultra-high performance tyre speed-rated to 360 km/hour that provides improved wet weather handling.
A Kumho spokesman said supplying tyres to Mercedes-Benz will help improve the tyre maker's brand recognition as it attempts to strengthen its OE business operations in the US and Europe. The company expects this fitment to have a ripple effect on sales in the replacement market.
This is the company's second OE fitment with Mercedes-Benz in Europe. In 2007, Kumho began supplying tyres for the Mercedes-Benz A Class in Europe.?
From Tire Business (A Crain publication)
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