14 Nov 2005
Akron, Ohio -- The Goodyear Tire & Rubber Co. has appointed the consulting firm of Jones Lundin Beals to manage its upcoming advertising and public relations agency reviews in the United States.
In a statement, Goodyear said, "The reviews will begin immediately and will include a search for an advertising agency to handle strategic planning and creative assignments for the Goodyear brand in the United States. Additionally, JLB will oversee a public relations agency review.
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