SSL buys Swiss condom brand
ERJ staff report (DS)
London -- SSL International plc, the consumer healthcare business is to buy the Crest condom brand for a purchase price of 7 million swiss francs payable in cash (Euro 4.5 million at current exchange rates).
Crest is the number two condom brand in Switzerland with a market share of 32 percent. Crest's sales for the year to 31st December 2007 were 2.3 million swiss francs (Euro 1.5 million).
The purchased assets include the Crest and Hot Rubber condom, lubricant and devices brands. SSL said the two companies have exchanged contractrs on the deal, and the regulators have given their approval. Completion is set for 31 December 2008.
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