Avon tyres placed in Harry Potter movie
ERJ staff report (DS)
Melksham, UK -- Avon Tyres motorcycle division has won a product placement coup by providing tyres for a flying motorcycle in the latest Harry Potter movie.
In the latest instalment of his adventures, entitled 'The Deathly Hallows - Part 1', Potter, played by actor Daniel Radcliffe, is rescued from his non-wizarding relatives' house by Robbie Coltrane's character, Hagrid. The machinery used to transport Harry away from the evil 'Death Eaters' is a Royal Enfield Bullet Classic, matched to a Watsonian Manx Sidecar with the bike shod with Avon's Roadrider tyres.
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Press release from Avon
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