Yokohama Rubber wins Nigerian tire award
ERJ staff report (TP)
Lagos – Yokohama Rubber is the winner of the ‘New Tyre Brand of the Year’ award at this month’s 9th Edition of The Nigeria Auto Awards (TNAA) in Lagos.
The newly reintroduced Yokohama brand of tires is exclusively marketed and distributed in Nigeria by Viramsun Nigeria Limited.
According to BusinessDay, the TNAA committee “extolled Yokohama’s road ‘grip’ features which are reassuring on safety irrespective of wet or dry surface conditions”.
Pankaj Arora, general manager, Viramsun Nigeria Limited, said: “We are proud to be partners with a premium world class brand like Yokohama which is fitted as original equipment on numerous brands including Audi, Honda, Lexus, Mitsubishi, Nissan and Toyota.”
This article is only available to subscribers - subscribe today
Subscribe for unlimited access. A subscription to European Rubber Journal includes:
- Every issue of European Rubber Journal (6 issues) including Special Reports & Maps.
- Unlimited access to ERJ articles online
- Daily email newsletter – the latest news direct to your inbox
- Access to the ERJ online archive