10 Jan 2013
ERJ staff report (BC)
Cardiff, UK - Independent supplier of wheel and tire data DriveRight has added a tire fitment finder to its portfolio of marketing tools for tire manufacturers and distributors,reports Tyrepress.
The new module facilitates searching the company's online database of 37,500 individual vehicle fitments.
DriveRight suggests using it as a point-of-sale fitment look-up tool for sales staff.
The company's European sales manager Jeremy Wood said: “This function is a very powerful tool allowing a user to proactively target specific vehicle owners with a list of tires suitable for their vehicle.â€
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