At the global gathering in Cologne, Shaw will provide unique perspectives into ‘mobility futures’ and how these developments might affect both tire technology and the industry's business models.
A particular focus of the event on 30-31 May will be on the impact of the coming revolution in electrification, shared mobility and increased driver automation.
“These ‘futures’ remain unclear,” said Shaw, who will “present some wide-ranging opinions and encourage audience participation around these disruptive changes at Future Tire.”
