Pirelli claims OE gains with top car makers

Milan, Italy – Italian tire-maker Pirelli says it has had a “successful year” in terms of OE fitments for a number of top-end car manufacturers.

In 2014, Pirelli gained 266 new homologations, of which 213 came in the premium and prestige sectors: an increase of 6 percent compared to the year before, said a 3 March company announcement.

These include a number of leading SUVs such as Audi Q7, Volvo XC90, and BMW X5M and X6M, which are fitted with Pirelli Scorpion or P Zero tires.

“The most powerful supercars such as the Lamborghini Aventador LP 750-4 Superveloce as well as the latest-generation SUVs all wear Pirelli tires,” the statement added.

Pirelli added that many of the high-end cars at the recent Geneva Motor Show relied on its “seal inside technology”.

The technology involves a sealing agent on the inside of the tire which solidifies around the foreign object that has caused the puncture and prevents air escaping. Once the object is extracted, the sealing agent expands to plug the gap.