Federal & King of Europe smoke the competition

ERJ staff report (TP)

Taipei, Taiwan – Federal Tyres and drift racing organiser King of Europe have released a preview video of the 2014 competitions.

Federal is the official tire supplier of the event for the first time. Driver Adam Kerenyi will join Federal at its booth in Reifen May 2014 in Essen, Germany. This is the fifth year in a row he has been sponsored by Federal.

Federal Tyres Worldwide Sales and Marketing Director, Dawu Chen, said: “Federal has been involved in the games for several years [and] is privileged [to be] a title sponsor of King of Europe in our 60th anniversary.

“In this special year, Federal is going to launch the next generation of 595 RS-R and carry on a series of activities with Adam [Kerenyi] in Europe. We hope that these [events] will not only bring more attention to Federal’s products, but also raise more awareness and passion for drifting sports to the world.”

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Video from Federal Tyres & King of Europe