Nokian renews its winter tire range in North America

ERJ staff report (TB)

Nokia, Finland - Nokian Tyres PLC. is upgrading its Hakkapeliitta winter tire family and plans to launch an extension of the All Weather Plus product line available in North America.

Nokian said the WR G3, scheduled for launch this spring, will complement the All Weather Plus line Nokian launched in 2009 for the North American market. The tire maker describes the current product, the asymmetrical-tread WR G2, as the third generation in the All-Weather Plus line.

As for the winter tire line, Nokian is readying the studded Hakkapeliitta 8 and non-studded Hakkapeliitta R2 and R2 SUV tires for shipment to dealers later this winter and into the spring.

Nokian called the product roll-out the biggest launch in its history. The company is introducing the new products to key dealers and partners at its testing center in Ivalo, Finland, in the coming weeks and then later via promotion tours in the Nordic countries and Russia.

The company also plans to launch later this spring the WR SUV 3 winter tire, developed for Central Europe's varying winter conditions and the ever-increasing SUV segment.

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Article from Tire Business