Denver, Colorado--Steve Lederer, RFID project manager for Goodyear spoke at the recent Digital World conference here, regarding Goodyear's intentions on RFID, notably the issue of making the labels adhere to tyres coated in mould release agents.
The company expects most gains in the light tyre sector, as opposed to large earthmover tyres, says a report in RFID magazine.
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RFID Journal (US) story
Website of conference (25-28 October, 2004)