Melksham, UK – Cooper Tire Europe will showcase its range of high-performance, winter and 4x4 offerings at the Moscow International Motor Show (26-29 August).
The company cites its WeatherMaster series winter tires as particularly relevant to Russia, along with the Discoverer M+S “studdable” winter SUV/light truck tire.
From the Cooper range, the CS6, CS2, CS4 and AV11 will make up its summer offering at the show, and it will also display the high-performance Cooper Zeon 4XS tire.
The Discoverer A/T3, Discoverer S/T MAXX and Discoverer STT will represent Cooper’s 4x4 ranges.
In addition to the Cooper and Avon brands, the Mentor brand, which the company says is popular in Russia and across central and Eastern Europe, will also be on show.
Sarah McRoberts, marketing communications manager for Cooper Tire Europe, said of Russia: “This is a territory that we have identified as a key market for us and one in which we are increasing investment and manpower for the future.”
Cooper Tire Europe will be located at stand R105 in Hall 3 of the Moscow Expocentre for the show.