Bridgestone expands Dueler H/L 422 Ecopia tyre line

ERJ staff report (LMH)

Nashville, Tennessee -- Bridgestone Americas Tire Operations llc has announced a 13-size expansion of its Dueler H/L 422 Ecopia tyre line, which it said brings more crossover and SUV owners a fuel saving tyre option. The line launched in early 2010 with seven sizes.

Bridgestone said in an 8 Nov news release that the Dueler H/L 422 Ecopia was engineered for “the cost- and environment-conscious CUV, SUV and light truck owners.” In recent testing, the Dueler H/L 422 Ecopia showed a 42 percent improvement in rolling efficiency over a conventional Bridgestone tyre, which contributes to both improved fuel economy and reduced carbon emissions.

“At Bridgestone Americas, we believe that regardless of the type of vehicle you choose to drive, you should be able to save a little at the pump and make a difference in helping create a cleaner environment for future generations to enjoy,” said Larry Magee, president, consumer tyre US & Canada.

The announcement of the Dueler H/L 422 Ecopia expansion comes on the heels of the announcement of a 24-size extension of the Ecopia EP422, the Dueler's sister all-season passenger product. Since launching in 2010, Bridgestone has expanded its Ecopia family of brands by 37 sizes. With the line expansion, there will be 61 sizes of Ecopia products available ranging from 15- to 20-inch in both OE and replacement markets.

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Press release from Bridgestone Americas