Kettering, UK – Apollo Verdestein UK has appointed Steve Miller as truck and bus radial (TBR) sales manager to bolster its European presence in the sector.
Miller has over 20 years of experience in the UK market, having worked for Kumho on reintroducing the TBR range in the UK, Bridgestone as a national fleet manager (commercial) and Michelin as a sales manager.
He will focus on building, maintaining and stimulating growth in both TBR sales and market share for Apollo Tyres. He reports to Apollo Vredestein UK country manager Karl Naylor.
“Steve’s appointment sits well within our expansion plan in Europe,” said Naylor.
“The UK is an important part of that, as the market’s contribution to Apollo Tyres’ growth is one of our main targets,” he added.