Doublestar blazes trail for tire customisation

Article from the ERJ China Tire Report 2018, published as a supplement in the July/August issue of European Rubber Journal magazine

Recently a new feature was added to Doublestar’s e-commerce and after-sales service app Starmonkey, allowing users to customise their tires in terms of pattern, framework, formula and colour.

Users first need to submit their vehicle’s make and model, frequent road conditions covering urban, off-road and all terrain, preferred tire performance including abrasion resistance, anti-puncture and impact resistance as well as favoured color. The app then generates…

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