Feature: Tire industry squares up to cars of the future

 Based on article originally published in the January/February 2018 edition of European Rubber Journal magazine issue

Tire manufacturers and suppliers gauge the potential impact of the emergence of electric cars and driverless technologies. Patrick Raleigh reports

Tire industry leaders are currently trying to work out how electric vehicles and autonomous driving technologies will impact their industry.

Sumintomo-SmallwoodAt a recent Tire Industry Association event in Las Vegas, Richard Smallwood*, president and CEO of Sumitomo Rubber North America Inc. forecast that autonomous…

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