Sumitomo Rubber completes acquisition of Dunlop brand from Sports Direct

Shirebrook, UK – Sumitomo Rubber Industries (SRI) has completed the acquisition of the Dunlop brand from the UK-based Sports Direct International plc (SDI).

The company announced in December 2016 the €132-million agreement to acquire trademark rights to the Dunlop brand in various countries and territories, as well as SDI’s Dunlop sporting goods and licensing business.

With the acquisition, a new company Dunlop International Company was set up on 1 Feb, headquartered in Kobe, Japan. The company is a joint-venture between SRI – 66.7% – and its sports…

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