Multistrada signs football sponsorship deal with Manchester United

ERJ staff report (BC)

Gateshead, UK – Manchester United, leaders of UK soccer’s Premier League, have announced a three-and-a-half year partnership with Indonesian tire manufacturer Multistrada, reports Aaron Gourle of fcbusiness.

Multistrada hopes to tap into some of Manchester United’s 54 million followers, boasting a cumulative TV reach of over 903 million Indonesian fans last season.

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