ERJ staff report (DS)
Cyberspace – Odd what you find when searching the web for â€œrubberâ€. Today I found a website which follows niche perfumes – one of which hits you with the smell of smouldering rubber. The website – Perfumeniche.com — seeks out commercial perfumes which have unusual aromas.
People respond, says the site, to aromas associated with a strong memory often from childhood.
In this case, the site highlights a perfume created by international Jewellery house Bulgari (or Bvlgari), called Black. The site…