Hankook to sponsor UEFA Europa League

ERJ staff report (RPN)

Neu-Isenburg, Germany – Hankook is to become an Official Sponsor to the UEFA Europa League for the period 2012 – 2015.

The new partnership demonstrates another milestone in the company’s European marketing approach to sustainably increase brand awareness in the company’s biggest regional enterprise, Hankook said in a 17 July news release.

Hankook said it will benefit from extensive brand exposure such as perimeter board advertising in the stadiums, media backdrops during flash interviews as well as during official…

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