Book tracks history of Bruce Halle’s business success

ERJ staff report (DS)

New York – A biography of Bruce Halle, the founder of the US’ largest independent tyre dealership chain, Arizona-based Discount Tire has been published under the title Six Tires, no plan.

The book tracks Halle’s life; his approach to business and his management style. It also tracks how Halle moved from an unemployed 30-year-old to the leader of a $3 bilion business at age 81.

It was written by business consultant and former business journalist Michael Rosenbaum of Chicago. He interviews…

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