Dunlop expands Direzza line to US sports tuners

Akron, Ohio — Goodyear has expanded its range of Dunlop-branded Direzza tyres, aimed at street racers, to sports compact cars, with some new sizes. These tyres are designed for very specific functions such as straight-line racing, with no compromises on lateral (for example) grip. While they are street-legal, Andy Traicoff, director of Dunlop marketing in North America advises purchasers that, “the Direzza DZ101 is a performance tyre with no manners.”

The tyre targets the fast growing vehicle personalisation segment, those who bolt on aftermarket parts to…

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