Pirelli offers €25000 for clear explanation of relativity

Milan, Italy–as part of its Pirelli Internetional Award (sic), Pirelli is offering a prize of up to €25,000 for the best multi-media presentation which helps non-specialists understand Einstein’s Special Theory of Relativity.

Under the name the Pirelli Relativity Challenge, the company is seeking 5-minute-long presentations in internet compatible animations by the end of March. One winner will be announced in the summer.

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