Michelin UK launches tyre labelling website
ERJ staff report (DS)
Stoke-on-trent, UK - Michelin UK has launched a dedicated tyre labelling information module on its website. The pages explain everything fleet operators need to know about the legislation, including why it is being introduced, what tyres it covers, an overview of the different rating criteria and what benefits it offers fleets.
Sharn Samra, Michelin's Head of Truck & Bus Marketing in the UK and Ireland, explains: “The introduction of tyre labelling is a big step for the industry and will act as an important decision-making tool for fleets. Naturally, Michelin is keen to support any initiative which will improve the overall quality of tyres on the market.â€
She added, “Tyre labelling will be a good starting point when it comes to choosing tyres, but fleets should remember that this information must be considered in conjunction with their own specific business requirements. It's vital to choose a tyre offering the right balance of performance.
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Tyre labelling website from Michelin UK
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